Navigating Legal Complexities

MEDIA LAWYER STEPHEN VON MUENSTER TO PRESENT WEBINAR TO HELP IMAA MEMBERS NAVIGATE LEGAL COMPLEXITIES OF COVID-19.

 

The Independent Media Agencies of Australia’s (IMAA) next free webinar features well known media lawyer, Stephen von Muenster to help members navigate the legal complexities of COVID-19.

 

Von Muenster, the Principal of DVM Law, will host the webinar, as independent media agencies work hard to retain staff on often reduced hours and salaries as the pandemic continues to affect the advertising landscape.

 

Von Muenster has specialised in advertising, communications, marketing, promotions, PR and media law since 1998. He is legal counsel for The Communications Council, the Point-of-Purchase Advertising International Association, the Public Relations Council and the Media Federation of Australia and is a guest lecturer at the University of Sydney and UTS.

 

The webinar will be held at 12 noon on Wednesday 22 April 2020 for IMAA members.

 

The IMAA launched the series of free professional advice webinars to provide expert guidance and strategies to help its members navigate the financial, legal, economic and HR complexities as a result of COVID-19.

 

The first three webinars featured Marc Walsh from Altus Financial on government stimulus packages; Sky News commentator Paul Murray on the economic landscape; and how Facebook is managing its remote teams through COVID-19 with Harry Lowes and Ashley Jenkins.

 

“Harry and Ashley from Facebook provided our members with some great tips on how to engage staff remotely including keeping communication regular and sending a Friday wrap up of the week concentrating on highlights, creating a WhatsApp group with your staff and appointing a staff member to be a ‘social director’. We are all learning to adapt to new working from home measures and their advice was very timely”.

 

– The IMAA

 

The IMAA has several events and training programs under development, that will be announced in coming months.

 

 

Further information is available at: http://116.90.57.89/~theimaac/

 

For further information contact:

Rochelle Burbury

Third Avenue Consulting

0408 774 577

rochelle@thirdavenue.com.au

More on the complexities of COVID-19

SKY NEWS COMMENTATOR PAUL MURRAY AND FACEBOOK’S HARRY LOWES AND ASHLEY JENKINS TO PRESENT WEBINARS TO HELP MEMBERS NAVIGATE ECONOMIC AND HR COMPLEXITIES OF COVID-19.

The Independent Media
Agencies of Australia’s (IMAA) next two free webinar series for its members will
feature respected Sky News commentator Paul Murray and Facebook ANZ Head
of Independent Agencies, Harry Lowes and ANZ HR Lead, Ashley Jenkins.

Murray, an award-winning
broadcaster who presents Paul Murray Live on Sky News Australia, will
discuss the implications of COVID-19 on the Australian economy and our economic
forecast.

Presented by Foxtel Media,
the Paul Murray webinar will be held on Wednesday 8 April at 12.00pm
exclusively for IMAA members.

Another webinar focuses on
how Facebook is managing its people and remote teams through COVID-19. Harry
Lowes and Ashley Jenkins will share Facebook’s experiences on this HR journey
and the webinar will be held on Wednesday 15 April at 12.00pm.

The IMAA launched the series
of free professional advice webinars to provide expert guidance and strategies
to help its members navigate the financial, legal, economic and HR complexities
as a result of COVID-19.

The first webinar was held on 1 April and featured Marc Walsh, Principal Client Advisor at Altus Financial.

“The first webinar with Marc was a great success as many of our members and their key staff joined the discussion on the Government’s stimulus package and the $130 billion JobKeeper payment which will provide a lifeline for many business owners in the independent media agency sector.”

“Providing help and advice and also community to the small to medium sized, Australian owned and independent businesses in our sector is an important feature of what the IMAA is all about. It’s a very important time to come together. We are all facing similar challenges during this period and we’re here to provide support and guidance.”

Commenting on the first webinar, Mediasmiths Managing Director, Angie Smith, said: “I found it insightful and informative. I do appreciate that the IMAA was able to offer this value to its members especially during a time that businesses in general are experiencing an overload of information pertaining to this crisis.”

“Commenting on the first webinar, Mediasmiths Managing Director, Angie Smith, said: “I found it insightful and informative. I do appreciate that the IMAA was able to offer this value to its members especially during a time that businesses in general are experiencing an overload of information pertaining to this crisis.”

IMAA Chairman – Dominic Pearman


The IMAA has several events and training programs under development, that will be announced in the coming months.

For further information contact:

Rochelle Burbury
Third Avenue Consulting
0408 774 577
rochelle@thirdavenue.com.au

Exclusive Webinar Series.

The Independent Media Agencies of Australia (IMAA) will launch a free webinar series for its members featuring expert guidance and strategies to help them navigate the financial and legal complexities as a result of the COVID-19 crisis.

The first webinar will launch on Wednesday 1 April and feature Marc Walsh, Principal Client Advisor at Altus Financial. He will break down the Federal Government’s $66 billion stimulus package and what it means for small and medium-sized businesses.

All IMAA members are invited to join the webinar here: https://www.altusfinancial.com.au/stimulus-package-explained-webinar

This will be the first of three professional advice webinars for IMAA members, with others featuring experts from the legal and economic professions.

“As small to medium sized, Australian owned and independent businesses, all our members across the independent media agency sector have been impacted by the rapidly evolving COVID-19 crisis. It’s a very important time to come together and be part of our community. We are all facing similar challenges during this period and we’re here to provide support and guidance”.

“As well as our webinar series, our media owner supporters are providing a range of resources, insights and practical tools for media agency owners, everything from HR support, to work from home tool kits and market insights. We have a resilient and vibrant independent media agency sector and we want to ensure we all survive and thrive in the future”.

IMAA Chairman, Dominic Pearman

Further webinar speakers will be announced shortly.

The IMAA has several events and training programs under development, that will be announced in the coming months.


The IMAA’s purpose is to:

  • Promote the benefits of working with independent media agencies, including the benefit of working directly with the owners of these agencies and their staff;
  • Build further respect for independent media agencies by promoting the experience, care and flexibility that they provide;
  • Educate advertisers about the value independent media agencies can bring to their business;
  • Promote collaboration between independent media agencies as a forum to share knowledge;
  • Create a verified platform for reputable and established independent media agencies;
  • Build the Australian economy through supporting 100% Australian owned independent media agencies, meaning that money stays in Australia.

For further information contact:
Rochelle Burbury
Third Avenue Consulting
0408 774 577
rochelle@thirdavenue.com.au

Supporting Local Businesses.

The Independent Media Agencies Australia (IMAA) has launched with 20 founding members and widespread support from publishers including television, radio, print and digital.

The founding IMAA members, Dominic Pearman from Pearman Media; Ant Colreavy from Sandbox Media; Dan O’Brien from Frontier Australia; Nick Behr from Kaimera and Sam Buchanan from McKenzie Partners, will comprise a five-member management committee for the first year. The management committee will rotate with other members annually. Dominic Pearman is the Chairman of the IMAA.

The IMAA will be actively involved in the industry and has several initiatives planned which will be announced shortly.

Read on for more media coverage since the latest launch.


The official launch of the IMAA!

Today marks the launch of Independent Media Agencies of Australia (IMAA), a new, national, not for profit industry association that gives the thriving independent media agency industry a collaborative voice and supports Australian owned businesses.

Twenty independent media agencies will become founding members of the IMAA, with many more expected following today’s launch.

The IMAA’s purpose is to:

  • Promote the benefits of working with independent media agencies, including the benefit of working directly with the owners of these agencies and their staff
  • Build further respect for independent media agencies by promoting the experience, care and flexibility that they provide
  • Educate advertisers about the value independent media agencies can bring to their business
  • Promote collaboration between independent media agencies as a forum to share knowledge
  • Create a verified platform for reputable and established independent media agencies
  • Build the Australian economy through supporting 100% Australian owned independent media agencies, meaning that money stays in Australia

The founding IMAA members, Dominic Pearman from Pearman Media; Ant Colreavy from Sandbox Media; Dan O’Brien from Frontier Australia; Nick Behr from Kaimera and Sam Buchanan from McKenzie Partners, will comprise a five-member management committee for the first year. The management committee will rotate with other members annually.  Dominic Pearman is the Chairman of the IMAA.

“One quarter, or more than $2.5 billion in advertising expenditure, is represented by Australia’s independent media agencies. Collectively, we act for some of Australia’s best-known brands and our agencies are led by industry experts and leaders.”

“There are many benefits for advertisers to work with independent media agencies, one of the most important being the depth and longevity of experience they provide and staff consistency and stability. We are business owners working within the business. The IMAA will provide the independent sector with a louder, unified voice to educate the industry and demonstrate the great work we do and help grow the Australian economy.”

– Pearman

To be eligible to join the IMAA, independent media agencies must be 100% Australian owned, be in business for more than two years or must be in the industry for more than 10 years, and show evidence of respect for Australia’s media owners. Members receive a range of benefits including a formalised network of industry leaders, a code of conduct, staff training, pitch support and IMAA certification.

Thirteen of Australia’s media owners have pledged their support for the IMAA and will be involved in learning sessions, insights briefings and management meetings.

“Independent media agencies pride themselves on strong, respectful and open and transparent relationships with media owners. We work collaboratively and are strong supporters of the local media market. We are delighted that 13 media owners will support the IMAA and its charter.”

– Pearman

The IMAA will be actively involved in the industry and has several initiatives planned which will be announced shortly.

For further information contact:
Rochelle Burbury
Third Avenue Consulting
0408 774 577
rochelle@thirdavenue.com.au


About Independent Media Agencies Australia

The IMAA was established in February 2020 as a new, national industry body that represents Australia’s independent media agencies. The IMAA promotes the benefits of working with independent media agencies, build awareness and respect for the sector, create a knowledge-sharing forum and help build the Australian economy through supporting 100% Australian owned businesses.

IMAA Committee Members