Independent Media Agencies Australia

A collaboration between independent, Australian owned & operated media agencies.

ABOUT US

The IMAA is Australia’s national industry body that represents independent media agencies. Our mission is to promote the benefits of working with independent media agencies, increase awareness and respect for the sector, facilitate knowledge-sharing, and support 100% Australian-owned businesses to bolster the Australian economy. The IMAA is dedicated to improving the media landscape, as demonstrated by our Reconciliation Action Plan, Diversity and Inclusion Council, and our status as a carbon-neutral organisation.

In line with our commitment to empowering individuals and enabling them to thrive in the dynamic and rapidly-evolving media sector, the IMAA has launched the IMAA Academy. This online learning initiative comprises of eight media modules and 21 courses designed to enhance presentation and communication skills, improve compliance and management proficiency, and provide a comprehensive educational experience.

THE PURPOSE OF THE ASSOCIATION IS TO:

1

Collaboratively solve the shared challenges of Australian independents – so they can more effectively compete, win, and grow.

2

Leveling the playing field to ensure that independent agencies are treated equally and offered the same opportunities.

3

Support the Australian economy by promoting the benefits of choosing a 100% Australian-owned independent agency

OUR MEDIA PARTNERS

The IMAA is proudly supported (& collaborates with) the following media owners:

OUR DIVERSITY, EQUITY AND INCLUSION PARTNER

ASSOCIATE PARTNERS:

Commercial Radio and Audio IMAA Member

HOW TO JOIN?

If you lead an independent media agency and would like to hear more about joining the IMAA, please get in touch via email on info@theimaa.com.au or via completing the contact us form.